KINTO Share - We are all in the same car

KINTO SHARE
2021

We did the launch of KINTO Share carpooling in Sweden. The thing that struck us about KINTO Share’s carpool is the idea of a communal shared car, where the soccer-mom shares the same car as the wedding planner. Basically how a future neighborhood would look, a KINTO neighborhood!

So, we came up with the concept “Vi sitter i samma bil” (Translation: We are in this together / We sit in the same car.) And follow the story of a KINTO Share neighbourhood.
The name was inspired by a Swedish jazz classic,
by Bo Kaspers Orkester.
Read on resume

• IDEA PRESENTATION PITCH

• SCRIPT AND STORYBOARD

• SELECTION OF MOVIE DIRECTOR PRODUCTION

• VISUAL ART DIRECTION OF BRAND

• CLIENT COMMUNICATION

• ASSET PRODUCTION
  
  Client: KINTO Share Sweden
  Art Director: Ellen Syrjälä
  Copywriter: Hanna Adelstål
  Creative Director: Timo Orre
  Agency: The & Partnership